The project will feature a total built-up area exceeding 4.5 million square metres, incorporating a comprehensive mix of residential towers, villas, mansions, offices, retail, hospitality, cultural spaces and civic amenities.
The company has not yet disclosed the name or precise location of the development, but confirmed the full unveiling is imminent.
A City Within the City
The project is being described as a self-sustaining urban district, combining homes, workplaces, schools, healthcare, mosques, retail and cultural venues within a walkable community.
Emaar said the development will be structured around the principles of the 20-minute city, with proposed metro connectivity, smart mobility infrastructure, EV-friendly pathways, cycling routes and app-integrated community services.
The masterplan will include landmark residential towers with views oriented towards Burj Khalifa, Burj Al Arab and Palm Jumeirah, alongside an exclusive gated villa enclave with five and six-bedroom residences and mansions.
At the centre of the district, a high street and grand boulevard will bring together shops, restaurants, cafes and cultural experiences, giving the development a retail and lifestyle spine similar to the integrated communities that have shaped Dubai’s real estate market over the past two decades.
Villas, Towers and Green Space
The new district will combine high-density urban living with resort-style residential pockets, including private gardens, water features, parks, community lagoons, lakes, shaded promenades and dedicated cycling paths.
A central district park is planned as one of the main public spaces, with sports courts, event lawns, splash parks, beach areas and outdoor wellness zones.
The masterplan will be divided into five character zones: a Business Hub, an Urban District, a Young Families Cluster, a Family Living Zone and an exclusive villa enclave.
We have always believed that the greatest cities are not built, they are dreamed. What we are about to reveal is our most extraordinary dream yet: a place where the finest architecture, the most immersive landscapes and the most advanced thinking about how people live come together in one magnificent vision.
Mohamed Alabbar, Founder of Emaar Properties, emphasized the project’s scale and ambition.
“This development reflects our deep confidence in the future of the UAE and our belief in the visionary leadership that continues to create an environment where ambition, innovation and bold ideas can thrive,” he added.
The announcement follows Emaar’s record Dh22.4 billion in Q1 sales, demonstrating sustained investor appetite for the developer’s projects. Dubai Holding recently became Emaar’s largest shareholder with a 29.73% stake, reinforcing institutional confidence in the company’s long-term strategy.
The project reflects broader momentum in Dubai’s property sector, where transactions climbed 31% year-on-year in Q1 2026 despite regional challenges.